MTY Group is looking for a Marketing Coordinator
ABOUT US
EXCELLENCE. DEDICATION. INNOVATION.
These three principals have made MTY Food Group inc. one of the largest franchisors in Canada’s restaurant industry.
MTY Group is a family whose heart beats to the rhythm of its brands, the very soul of its multi-branded strategy. For over 40 years, it has been increasing its presence by delivering new concepts in quick-service restaurants and making acquisitions and strategic alliances that have allowed MTY Group to reach new heights year after year.
By combining new trends with operational know-how, the brands forming the MTY Group now touch the lives of millions of people every year. With over 7 100 locations worldwide and the multitude of flavors of its many brands, MTY is able to satisfy the different tastes and needs of consumers every day.
BENEFITS INCLUDE
· 3 weeks of vacation
· 5 days of flexible leave
· $2000 reimbursement for professional certifications and continuing education requirements
· Flexible working hours
· Half-day Fridays year-round
· Company health and dental plans, with an additional $300 personal wellness expense account
· Employee assistance program with access to mental health, legal, and financial counseling services
· Employee profit-sharing plan with employer contribution
· Monthly company-wide recognition awards
· Company social events, including webinars, town halls, and team activities
· Casual dress code
· Free parking at the office
SUMMARY OF RESPONSIBILITIES
The Marketing Coordinator reports directly to the Marketing Director and is responsible for supporting management and execution of all marketing efforts. This role will coordinate and assist with the marketing activities and initiatives of four of our brands. The Marketing Coordinator will support the Marketing Manager and Marketing Director with administrative duties, program execution, and local store marketing.
ESSENTIAL FUNCTIONS
- Support marketing team with coordination of planning workflows, updating marketing calendars, status documents, and tools.
- Work with the marketing team to develop and implement social media, menu management, media, and digital marketing initiatives.
- Work collaboratively with franchisees, Operations, and the marketing team to identify and develop local store marketing tactics and toolkits.
- Partner with Media Solutions and the marketing team on creative request management from briefing through approvals.
- Provide social media support including photoshoots coordination, content calendar review, and promoted posts workflow.
- Process invoices and assist the marketing team with budget management tools.
- Manage multiple system-wide support efforts and services including limited time offers, new menus, loyalty, local store marketing, off-premise partners, and grand openings.
- Partner internally and externally to set up and maintain listings with Google, third party aggregators, websites, etc.
- Lead the development of a consolidated reporting system to gather industry information, marketing trends, competitor activity, etc.
REQUIRED EXPERIENCE
- Degree/diploma in Marketing, or a related field
- Minimum 2 years administrative, project management, or agency experience required
- 1 year marketing experience preferred.
- Experience in the food industry or a franchise environment is an asset
- Strong English language skills (written and verbal)
- Strong attention to detail
- Good analytical and problem-solving skills
- Proven success in collaboration, influence, and negotiation with cross-functional teams to develop and launch projects
- Strong project management and organizational skills with proven problem-solving abilities
- Ability to work on tight deadlines in a fast-paced, team environment
- Advanced knowledge of MS Office365
- Experience managing digital and social media marketing campaigns including SEO
- Experience with Google Ads and Google Analytics considered a strong asset
- Bilingual (French, written and verbal) is a strong asset
- Experience with Wrike project management software would be a bonus
Please note that any offer of employment will be conditional upon a background check, including a criminal record check.
Job Types: Full-time, Permanent
Work Location: Hybrid remote in Richmond Hill, ON L4B 2N3
