Job Overview
We are seeking a creative and results-driven Social Media Specialist help us share our brand/story. The ideal candidate will have a passion for digital marketing and a strong understanding of social media platforms. This role involves developing engaging content, managing social media campaigns, and analyzing performance metrics to enhance our online presence and drive brand awareness.
Responsibilities
- Develop, implement, and manage social media strategies across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
- Create visually appealing graphics and content using Adobe Creative Suite, including Adobe Illustrator.
- Utilize tools like Hootsuite for scheduling posts and monitoring engagement.
- Conduct research to identify trends in the industry and understand the target audience's preferences.
- Assist wth newsletter/mail out campaigns
- Analyze social media metrics and performance data to refine strategies and improve engagement rates.
- Support e-commerce initiatives by promoting products through targeted advertising campaigns on social media platforms.
- Create reels and posts that are engaging and reflect our brand
Experience
- Proven experience in social media management or digital marketing is preferred.
- Strong graphic design skills with proficiency in Adobe Creative Suite, particularly Adobe Illustrator.
- Familiarity with social media management tools such as Hootsuite is a plus.
- Experience in e-commerce marketing strategies is advantageous.
- Excellent research skills to stay updated on industry trends and audience insights.
- Strong proofreading abilities to ensure high-quality content delivery.
- Knowledge of advertising principles on digital platforms like Google is beneficial.
Join us in shaping our brand's voice across social channels while engaging with our audience in meaningful ways!
Job Type: Casual
Pay: $20.00-$30.00 per hour
Expected hours: 1 – 3 per week
Schedule:
- Monday to Friday
Work Location: In person