Established in 1973, Roots is a proudly Canadian lifestyle brand that celebrates authenticity, quality, and community. Inspired by the great outdoors, we create timeless, sustainable apparel and leather goods designed for comfort and everyday adventure. At Roots, we believe in fostering a culture of inclusivity, creativity, and teamwork – where every team member plays a role in shaping our brand’s legacy. If you bring passion to everything you do, lead with integrity, and believe in the power of collaboration to drive growth, we’d love to have you on our journey!

At Roots, we look for dynamic individuals who are not only interested in retail and fashion, but who enjoy challenges and share our vision for a safer, cleaner, healthier planet. Roots is not only a brand, it’s a culture and lifestyle. In addition to our customers, an intrinsic part of our success has always been the people who work here. Our clients and customers need to have confidence that our managers and associates at all levels of the organization have the knowledge, skills and competencies to excel. Our company depends on systems and processes that support the continued learning and development of our people. Roots is a company in which you can grow and benefit from the great opportunities often available. All members of our team are encouraged to ‘spread their roots’.

Nature & Scope:
Reporting to the Store Manager, the Assistant Store Manager creates and maintains the Roots experience for our customers and employees. The ASM supports the Store Manager with all aspects of store operations always modeling and acting in accordance with Roots guiding principles and beliefs.

Key Job Responsibilities:

• Assist the Store Manager in the achievement of the store sales budgets through execution of company standards, policies and procedures while exceeding customers' expectations through superior service at every opportunity.
• Demonstrates the ability to lead by example in sales and customer service.
• Assists the Store Manager in the execution of all recruitment activities.
• Supports the Store Manager in providing product knowledge and selling skills training to new and existing staff.
• Execute opening and closing procedures according to company policies and procedures.
• Ability to motivate team through coaching & leadership.
• Effectively manage time and prioritize tasks to meet the demands of the business.
• Excellent communication (both oral and written) skills.

Qualifications and Experience Required:

• 2+ years of retail apparel management experience.
• Great sense of style and a love for fashion.
• Demonstrated ability to strive in an environment that is customer service driven with a focus on selling.

Ability to work a flexible schedule to meet the needs of the business, including nights and weekends.

At Roots we appreciate that skills and expertise are cultivated through a range of experiences. We are committed to reflecting Canada's diverse landscape in our products, team, and workplace culture. We value your unique perspective and encourage you to apply, even if you don't meet every listed requirement. Accommodations are available for applicants throughout the recruitment process.