Employment Status
Exempt - Term (3 Years)
Scope
Reporting to the Manager of Economic Investment Services in the Department of Business and Government Relations, the Tourism Development Coordinator is responsible for advancing tourism-related initiatives in the City of Surrey, with a focus on Municipal and Regional District Tax (MRDT) reporting, stakeholder relations, and investment attraction. The incumbent exercises sound judgement and initiative under general direction and is expected to build strong relationships across sectors to support the growth of Surrey’s tourism ecosystem.
This role involves regular coordination with external partners such as Discover Surrey (DS), Surrey Hotel and Motel Association (SHMA), Destination BC, and the Ministry of Finance, as well as with internal City departments including Parks, Recreation & Culture and Sports Surrey.
Responsibilities
Relationship Engagement
Collaborates with City staff, Discover Surrey, and SHMA to align tourism-related initiatives and support their implementation.
Serves as the City liaison for tourism and MRDT-related questions with both internal teams and external stakeholders.
Provides input and represents the City’s perspective on tourism initiatives and sector development.
Attends board meetings of Discover Surrey and SHMA as required.
Coordinates cross-promotional initiatives and identifies emerging tourism opportunities.
Builds and maintains effective working relationships with society partners, local businesses, organizations, tourism-related associations, travel trade, and the public.
Acts as the City's liaison to Destination BC and the Ministry of Finance on matters related to tourism and MRDT.
Reporting Compliance
Coordinates the MRDT program’s reporting requirements to ensure compliance with Destination BC deadlines and standards.
Develops and manages reporting templates and systems to collect, consolidate, and review reporting and financial documentation from partners (Discover Surrey and SHMA).
Oversees the MRDT funding distribution formula in collaboration with the City’s Finance division and tracks monthly disbursements.
Works with partners to forecast MRDT revenue for planning purposes.
Reviews all submitted reports and financial statements in coordination with Finance.
Verifies annual accommodation provider data with Discover Surrey and SHMA.
Tourism Attraction Research and Support
Monitors and responds to Provincial and Federal changes to the MRDT program and other relevant tourism initiatives.
Supports tourism asset development through research, feasibility assessments, and business outreach.
Contributes investment attraction efforts related to tourism infrastructure (e.g., hotel sector growth, entertainment zones, sports tourism, Cloverdale development).
Engage with local businesses and organizations to promote Surrey as a destination for business meetings and conferences.
Partners with academic institutions to attract academic conferences and events to Surrey.
Represents the City at tourism-related events and forums as required.
Qualifications
Diploma or Bachelor’s degree in tourism, public administration, marketing, economic development, or a related field, with up to 2 years of progressive experience in tourism development or a related area.
An equivalent combination of education and experience may be considered
Experience working in municipal or government settings is a strong asset.
Strong understanding of the MRDT program and regulations an asset.
Excellent interpersonal, written, and verbal communication skills.
Demonstrated ability to build stakeholder relationships and manage cross-sector initiatives.
High level of attention to detail and accuracy, particularly in financial and compliance reporting.
Strong organizational and project management skills; able to manage multiple priorities.
Proficient in Microsoft Office and comfortable working with reporting tools and data management systems.
A valid Class 5 driver’s license.
Other Information
Number of Job Openings: 1
Rate: P1 - $87,201 - $102,589 (2024 rates)
Conditions of Employment
This position requires completion of a Police Information Check.
Successful applicants must provide proof of qualifications.
Closing Date
This job will be posted until filled.
Our Values
Integrity - Service - Teamwork - Innovation - Community
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