Marketing Coordinator

Job Summary
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will be responsible for supporting the marketing department in various initiatives, including digital marketing, content creation, and multichannel campaigns. This role requires a creative thinker with strong analytical skills who can effectively manage multiple projects while collaborating with cross-functional teams.

Duties

• Develop and implement SEO strategies to enhance online visibility and drive traffic to our website.
• Handle Lead generations, Cold calling
• Manage social media marketing efforts across various platforms, including Facebook Advertising, to engage our audience and increase brand awareness.
• Coordinate multichannel marketing campaigns that integrate digital and print advertising efforts.
• Assist in advertising sales initiatives by creating compelling content for promotional materials.
• Utilize Adobe Creative Suite to design marketing collateral that aligns with brand guidelines.
• Conduct research to identify market trends and customer needs to inform marketing strategies.
• Create engaging content for blogs, email marketing, and social media channels that resonates with B2B audiences.
• Implement marketing automation tools to streamline processes and enhance campaign performance.
• Analyze campaign performance using Google Analytics and other analytics tools to optimize future marketing efforts.
• Collaborate with product management teams to align marketing strategies with product launches and updates.
• Manage budgets related to marketing initiatives, ensuring efficient allocation of resources.

Qualifications

• Proven experience in digital marketing, content marketing, and performance marketing.
• Familiarity with e-commerce platforms and WordPress for website management.
• Strong knowledge of HTML is a plus for web-related tasks.
• Excellent copywriting skills with the ability to create persuasive content tailored to target audiences.
• Experience in budgeting and managing resources effectively within a marketing context.
• Proficient in using Google AdWords for paid search campaigns.
• Strong research skills to analyze market data and consumer behavior effectively.
• Ability to work collaboratively in a team environment while managing individual responsibilities efficiently. If you are passionate about driving successful marketing initiatives and eager to contribute your expertise in a fast-paced environment, we encourage you to apply for this exciting opportunity as a Marketing Coordinator!

Job Type: Full-time

Pay: $17.20-$23.05 per hour

Expected hours: 37.5 per week

Language:

• English (preferred)

Work Location: In person

Expected start date: 2025-09-15