About Us:
We partner with call centers and fundraising teams across Canada to support non-profit organizations and charitable causes. We’re looking for experienced lead generators who can deliver qualified donor leads nationwide.
Position Overview:
As a Donation Lead Generator, you will be responsible for sourcing, generating, and delivering high-quality donor leads. These leads will be passed on to call centers, who will then follow up with potential donors. This is a commission-based role — you earn a percentage of every donation that comes in through the donors you provide.
Responsibilities:
- Generate qualified donor leads across Canada.
- Utilize advanced tools, databases, and software to collect and verify donor information.
- Ensure leads meet quality standards (accurate contact info, proper targeting, no duplicates).
- Provide leads in an organized, ready-to-use format for our call centers.
- Maintain compliance with Canadian privacy and fundraising regulations.
Compensation:
- Commission-based pay — you earn a percentage of each donation that comes from the leads you provide.
- Current standard rates in the industry range from 15%–25% of the first donation, depending on donor size and quality.
- High-performing lead generators can increase their earnings significantly, as there’s no cap on commissions.
What We Offer:
- Transparent reporting — you’ll be able to track which donations came from your leads.
- Flexible, remote work (anywhere in Canada).
- Long-term working relationship for high-performing lead generators.
How to Apply:
If you have the experience, tools, and drive to deliver high-quality donor leads, we want to hear from you! Please submit:
- A short cover letter highlighting your lead generation experience.
- The tools/platforms you currently use to generate leads.
- Your availability and capacity (how many leads you can generate weekly).
Requirements
Requirements:
Proven experience in lead generation, ideally for fundraising, sales, or donor acquisition.
Access to lead generation tools and platforms such as:
LinkedIn Sales Navigator
ZoomInfo
Apollo.io
Lusha
Clearbit
Hunter.io
Ability to generate large volumes of qualified leads on a consistent basis.
Strong understanding of Canadian demographics and donor markets.
Excellent attention to detail and organizational skills.
