Communications Advisor, Quebec Headquarters

What is the opportunity?

Provide internal and external communications support for the regional Quebec leadership team and contribute to the planning and execution of social media programs, to enhance the reputation and corporate image of RBC while supporting the business objectives and strategic priorities of the region.

Partner with Corporate Communications to ensure that sensitive public issues are handled in an effective manner.

What will you do?

Deliver an Exceptional Client Experience

• Provide support to the members of the Quebec Executive team for their various internal and external communication needs

• Participate in the development of our social media outreach strategy, and develop a content calendar for our various publications (regional and Quebec leadership)

• Help promote RBC activities (D&I, donation campaigns, etc.) through strategic and impactful communications, while identifying the right communication channels to do so

• Participate in the writing of content for our internal and external platforms

• Follow up on client requests or complaints, as well as media requests

• Participate, in conjunction with the event coordination team, in the organization of internal events (RBC executive market visit, team meetings, webcasts, town hall or roadshow) and ensure their smooth running

• Assist in the review of various translations of articles or communication elements from English to French

• Support in writing emails to our various partners, key players in the banking ecosystem and/or members of the President's network

• Proactively identify issues and opportunities that affect RBC’s reputation (good or bad) in order to provide timely and pertinent counsel the regional president and RBC Executives in Quebec.

• With the Communications Director, ensure sensitive public issues are handled in an effective manner to sustain RBC’s reputation

• Deliver exceptional client experience at all levels of the organization

Corporate Reputation & Image

• Provide proactive and reactive media relations counsel to regional president, market leaders and sales leaders

• Support the members of the Executive team in their speeches, by providing coaching and advice on the delivery of powerful, credible and engaging speeches

• Identify, recommend and implement appropriate media relations strategies to cultivate an engaged workplace by positioning RBC in the media as an employer of choice.

• Help build media lists and proactively send them content that promotes the RBC brand in the various Quebec markets

• Demonstrate teamwork.

Acquire and Deepen Client Relationships

• You are a role model, coach and champion and embody the qualities of for our Leadership Model.

• Fully accountable for all regional communications under your leadership.

• Identify, recommend and implement appropriate regional communications to support RBC’s business objectives and reputation goals

• Serves as a spokesperson for RBC as required

• You lead with a growth mindset, focusing on what’s possible to acquire and develop a diverse and inclusive team, to deliver an exceptional client experience

• You build trust by being candid and sincere in your feedback and demonstrate an openness to receiving feedback from others

Doing What’s Right - Managing Risk and Operational Effectiveness

• You develop a team that does not defer to hierarchy and Speaks Up for the good of RBC

• You coach the market/region to make appropriate contact, engage in deep discovery to understand client needs, provide advice on suitable solutions, and receive and document consent.

• You speak up for and about inclusion, and create the conditions where team members and clients’ uniqueness is appreciated and valued; team members bring their best to work, feel a strong sense of belonging and achieve their full potential, regardless of their identity.

• You are aware of and respectful of client data privacy and preferences and obtain client consent when changing them

• You make appropriate contact with clients through authorized channels and only in sanctioned messaging or social media platforms

• You make appropriate contact, engage in deep discovery to understand internal client needs, provide advice on appropriate solutions, and receive and document consent

• Demonstrate and coach a culture of ‘Doing What’s Right’ and risk management and sales culture and behaviors

• Understand and manage strategic, reputational, operational, credit and regulatory compliance risk and maintain a strong risk culture within the market/region.

What do you need to succeed?

Must-have

• A minimum of 5 to 8 years of experience in communications with an emphasis on external on external communications (media relations, social media strategies)

• Bilingualism (English and French) required, as you will regularly serve our clients and do business with RBC partners and/or employees across Canada with English and French speaking needs.

• Asset: Deep understanding of media relations and financial services literacy

• Good knowledge of current events, politics

• Ability to identify media opportunities that support RBC’s business and reputational objectives

• Proactive approach, forthcoming and organized

• Teamwork

• Adaptability

Nice to have

• An undergraduate degree in journalism or communications, or equivalent experience as a journalist or communications professional.

• Familiarity with print, broadcast and online media

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• World-class training and countless development opportunities

• A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable

• A focus on work-life balance

• A unique opportunity for personal and professional growth

• Work in a dynamic, collaborative, progressive, and high-performing team

Job Skills

Communication, Copywriting, Detail-Oriented, Internal Communications, News Media, Organizational Communications, Professional Presentation, Public Relations (PR), Publishing

Additional Job Details

1 PLACE VILLE MARIE:MONTRÉAL Montréal Canada 37.5 Full time PERSONAL & COMMERCIAL BANKING Regular Salaried 2025-08-19 2025-09-05

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Inclusion and Equal Opportunity Employment

At RBC, we believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.