Job Overview
We are seeking a motivated and detail-oriented Digital Marketing Coordinator to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote our brand and products. You will work closely with various departments to ensure that our digital marketing strategies align with overall business objectives while utilizing analytics to measure effectiveness and optimize performance.
Duties
- ➢ Development and execution of digital marketing campaigns across various platforms
- ➢ Create engaging content for social media channels, including Facebook, Instagram, and Twitter
- ➢ Conduct market research to identify trends and opportunities for campaign optimization
- ➢ Assist in managing email marketing campaigns, including creating templates and analysing performance metrics
- ➢ Collaborate with the team to brainstorm new ideas for content creation and promotional activities
- ➢ Support website maintenance tasks and follow best SEO practices to improve product visibility
- ➢ Monitor and analyse website traffic using Google Analytics to identify areas for improvement
- ➢ Assist in managing online advertising campaigns on platforms such as Google Ads and social media ads
- ➢ Maintain and optimize listings across ecommerce platforms like amazon and company website
Requirements
- Bachelor's/ Masters degree in Marketing, Operations, or a related field preferred.
- Strong understanding of digital marketing principles and best practices.
- Proficiency in analytics tools (e.g., Google Analytics) to measure campaign effectiveness.
- Knowledge of SEO techniques and strategies for improving search visibility.
- Familiarity with HTML and JavaScript for website management is a plus.
- Experience with graphic design software such as Adobe Creative Suite is highly desirable.
- Excellent written and verbal communication skills.
- Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
- Strong attention to detail and problem-solving skills.
- Minimum 2 years of digital marketing experience required
Join us as we continue to grow our digital presence and make an impact in the industry!
Job Types: Full-time, Permanent
Pay: $36.00 per hour
Expected hours: 30 per week
Benefits:
- On-site parking
- Paid time off
Schedule:
- Monday to Friday
- Weekends as needed
Work Location: In person
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